Overkill Sets Sail with the Upcoming adidas ZX 8000
German sneaker and graffiti store Overkill went all out this past weekend for the announcement of the adidas Consortium ZX 8000 OG ‘Aqua.’ While other Consortium doors were posting about the retro re-release of the classic sneaker, Overkill took the ‘Aqua’ name literally and set sail with one!
Called the Aqua Rider, the store combined a jet ski and a huge replica of the adidas ZX8000 to create this moving instalment. In a one-day stunt, the Aqua Rider sailed unannounced across the Spree and the Landwehrkanal in Berlin yesterday Sunday, October 20th. And the surprise was definitely a success - the stunt has been receiving love online like crazy! Check out Marc Overkill's owners Instagram story to see!
If you're keen on getting a pair for your feet, adidas Consortium ZX8000 - 'Aqua' releases 16 November exclusively to both Shelflife stores and online.
See it in action below!