adidas Consortium
24 Feb 2015, 14:30
adidas Consortium is the highest level of product access that a store can carry, through the adidas brand. Shelflife has always aimed for this incredible product offering, and have finally been accepted as a consortium door.
Shelflife is now the only store on the African continent holding an adidas Consortium account!
What does Consortium mean?
Stemming from the Latin root consors - meaning partnership - the term consortium describes an agreement or association between two parties. Along with shared visions and values, a consortium establishes a union; born to attain a common goal; and further creates a space for boundless growth through a multitude of collaborative opportunities.
Consortium has become the gateway for the adidas brand to push beyond the boundaries of general product offerings to general product accounts, seeing the release of new technologies, materials and brand collaborations. Along with precision engineering and premium materials, adidas Consortium releases both capture the current and future street style aesthetics while pushing the boundaries of footwear innovation and technology. In working alongside a collection of the most influential brands, retailers and individuals in sneaker culture, Consortium has given birth to some of the greatest collaborations in sneaker history; including the CLOT Stan Smith, the Sneaker Freaker Torsion Integral and the UNFTD X NBHD Micropacer.
* Please note the images below are of prevous collabs and are not currently available for sale.
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In effect from the end of February 2015, be prepared for an onslaught of heated releases as Shelflife opens the doors to new purchase opportunities and consumer experiences!
Worldwide shipping and free delivery in South Africa.