adidas Consortium x Social Status P.O.D
Celebrating the often-under-sung local communities that inform and inspire creativity worldwide, adidas Consortium launched their year long program, Communitas, at the beginning of 2019. Centered around a collaborative design process, the program provides a platform for highlighting local causes on an international scale, for promoting dialogue on the preservation of local cultures, and for championing the individuals that combine to make our communities great.
The latest edition of the Communitas program sees Social Status come together with adidas under the Consortium umbrella to facilitate the shared goal of youth empowerment in the creative industries.
Known not only for its influence on fashion and streetwear, but also for the mentorship, support, and guidance that they offer to local youth, the Atlanta-based retailer has become a pillar in their community. Through their beSocial spaces, they host panels and hands-on workshops covering fashion, music, entrepreneurship and beyond.
Brought to life through a partnership with the adidas Sound Labs initiative, the Social Status Communitas program focusses on talent incubation through music education, providing the next generation of creators with valuable tools, resources, and opportunities. Capping off the program is the launch of an exclusive rework of the adidas Originals P.O.D. System silhouette. Made up in premium materials, with nubuck overlays and full grain leather details sat atop a Primeknit upper, the shoe feature contrasting black and white tonal colourways.
The adidas Consortium x Social Status P.O.D drops 21 September for the retail price R3299 exclusively to Shelflife's online store only at 9am.
Sizes: UK6, UK7, UK8, UK9, UK10, UK11.