adidas Yeezy Boost Dropping at Shelflife

24 Feb 2015, 18:03
adidas Yeezy Boost Dropping at Shelflife



As a recently awarded adidas Consortium account holder, Shelflife is pleased to announce its release details for the highly anticipated adidas Yeezy 750 Boost.


adidas Yeezy Boost Dropping at Shelflife


As the first collaboration between the German sportswear giant and Kanye West, the adidas Yeezy 750 Boost epitomizes the evolution of modern day sneaker engineering; seeing the release of a high-top silhouette that simultaneously embodies the latest innovations in footwear design and technology, and too, promotes an appearance that transcends the aesthetics of both street wear and high-end fashion. 


Along with its minimalistic aesthetic, the Yeezy Boost pays acute attention to structural detail, seeing the compartmentalization of individual parts aid in the overall support and comfort of the shoe on-foot. Sporting a high-quality full-suede build, the boot-like silhouette ensures an ultra-comfortable fit; seeing the canvas dynamic strap across the mid-foot increase the levels of on-foot support and the perforated vamp toe box enhance breathability. Textured two-tone laces break the monochrome appearance of the upper, while a contrasting grooved sole unit; finished off with an internal boost insole; offers supreme cushioning and comfort on foot.



adidas Yeezy Boost Dropping at Shelflife

adidas Yeezy Boost Dropping at Shelflife

adidas Yeezy Boost Dropping at Shelflife

adidas Yeezy Boost Dropping at Shelflife


Following its official release through the adidas USA website last weekend, the adidas Yeezy 750 Boost will be available for purchase through select global adidas Flagship and Consortium retailers; including Shelflife.


adidas Yeezy Boost Dropping at Shelflife


Join us on Friday the 27th of February, from 18h00, at our physical store (167 Longmarkert Street, Cape Town) for complimentary drinks and a pre-launch preview of the Yeezy Boost. The event is open to all.


In accordance with the official global release date, sales for the adidas Yeezy 750 Boost will begin on Saturday the 28th of February at 15h00.

Selling in-store only, the adidas Yeezy 750 Boost - retailing for R 3999.00 -  will be awarded on a first come, first serve basis - One per customer. Dropping in extremely limited quantities, act fast to avoid disappointment.