PLEASURES Brand Spotlight
Formed in 2015 by Alex James and Vlad Elkin, Los Angeles-based streetwear brand PLEASURES makes clothes and accessories heavily influenced by the more hedonistic sides of life, a clue to the name of the brand. The other guiding force is its creators’ deep love and respect for the music they grew up listening to, and as an extension of that, the artists, films, scenes and styles which that music revolved around.
We are always excited to stock global brands we love exclusively at Shelflife and this year is no different with PLEASURES being just one of the amazing new brands being added to our stable.
More information about official release soon!
Since launch, PLEASURES has been collaborating with other world-famous fashion brands like adidas, Reebok, Crocs and ROKIT for some exceptional collections. Celebrities such as The Weekend, Kylie Jenner, G-Dragon and Wiz Khalifa have also all donned pieces from the brand. From MoWax to Doc Martens, PLEASURES knows no limits but always keeps it true to the LA-based brand people love. We've stocked the popular PLEASURES x Reebok Beatnik in the past, as well as the Club C pack. From The Three Stripes, we've stocked their Superstars with interchangeable stripes, as well as poolside footwear with Crocs. PLEASURES' releases have always been a hit in SA so we are excited to be stocking the apparel soon too!
The upcoming release dropping exclusively at Shelflife includes tees, caps, long-sleeves and accessories, all featuring PLEASURES' punk-aesthetic and bold branding. Stay tuned for the first PLEASURES drop in SA very soon!